How to Get Donors to Give More and Become Sustainers

Discover how The National Audubon Society increased fundraising efficacy across channels, understand how nonprofits can use predictive data models to identify supporters most likely to become sustainers, and learn ways to create the right outreach to the right person at the right time.

-Melissa Wyers, Executive Director at EveryAction
-Steven Abrahamson, VP of Direct Response at The National Audubon Society
-John McIlquham, Chief Executive Officer at The NonProfit Times