The most critical elements of a winning grant proposal are the logic of the argument for support and the thoroughness of the program plan. Still, logic and planning won’t matter if your writing is so garbled reviewers can’t understand what you’re trying to tell them.
“You don’t have to be a literary artist to produce winning grant proposals,” according to Barbara Floersch, director of The Grantsmanship Center in Los Angeles, Calif. “But you must be able to articulate your case in clear, straightforward prose.” Here are a few tips:
But remember, a heading or subheading cannot stand alone. Inserting a heading or subheading implies that another will follow. A stand-alone heading implies you’re dividing the text into parts — causing the reader to look in vain for that second heading.
“Developing exceptional grant proposals involves much more than writing,” said Floersch. “Clear communication is essential. Make it easy on the reader. Aim for full reader comprehension in just one pass — no second passes required.”
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