Alice Ayres, a marketing and healthcare executive, will become the next president and CEO of the Association for Healthcare Philanthropy (AHP), effective April 16.
Ayres served as chief revenue officer at Knowledge to Practice (K2P), an educational technology firm developing continuing education for physicians and trainees. Before joining K2P, she was an executive director of The Advisory Board Company, overseeing the firm’s strategic marketing strategy and execution. In both roles, she worked closely with executive leaders at hospitals and health systems.
“Alice’s commitment to AHP’s mission was evident the first time I met her,” Jory Pritchard-Kerr, chair of the AHP board of directors, said in a press release announcing the appointment. “The board is excited that Alice is joining our team. As a dynamic, proven leader with a wealth of experience in the healthcare sector, she is the perfect person to lead AHP,” she said.
“I could not be more honored to have been chosen to lead AHP,” Ayres said. “Healthcare is undergoing dramatic changes, and AHP understands the critically important role that philanthropy will play in the transformation. Our members are being asked to contribute to the strategic direction of their institutions, and AHP is dedicated to supporting them,” she said.
Before moving into healthcare, Ayres held marketing leadership roles at Kraft Foods, a wireless startup called Kajeet, and The Atlantic. Her knowledge of the healthcare industry and strong marketing skills were touted as assets in the role of CEO, as AHP develops new educational opportunities and tools to support the important work of healthcare development professionals.
Ayres will succeed Steven Churchill, who stepped down last fall to become senior advisor and chief of staff to former Iowa Gov. Terry E. Branstad, now the U.S. ambassador to China. He led AHP since 2014 when he took over following the retirement of longtime CEO William McGinly. Previously, he was executive director of the American Medical Association Foundation. AHP has been led on an interim basis by Andrew Watt, a former CEO of the Association of Fundraising Professionals (AFP).
The Falls Church, Va.-based association reported total revenues of $3.8 million for the fiscal year ending June 2016, including member dues of $1.8 million and conference revenue of $1.6 million. In that year, Churchill as CEO earned total compensation of $373,790, including base compensation of $288,707.
AHP is an international professional organization that represents 4,500 members from 2,220 healthcare organizations that collectively raise more than $11 billion each year. It was established in 1967 as a source for education, networking, information and research in healthcare philanthropy.