What makes for a top-performing marketing team? Salesforce.org surveyed 404 marketers about their goals, how they meet them and why they don’t. It collected the results, crunched the numbers and now presents the insights in a free report, The Fundamentals of Marketing and Engagement at Nonprofit Organizations.  The good news is, only 3 percent of […]

Female donors to women’s and girls’ causes give more than general donors, have been giving to those causes for a longer period of time, and do more than write checks, according to a new report from the Women’s Philanthropy Institute (WPI), part of the Indiana University Lilly Family School of Philanthropy at IUPUI. Those are […]

Nonprofits enjoyed higher-than-average email open rates last year compared with other industries but were in line with other email metrics, according to a survey of millions of campaigns in 2018. Campaign Monitor analyzed more than 30 billion emails sent across 4.2 million campaigns in 2018, breaking out specific industry averages overall as well as by […]

A former payroll administrator of a North Carolina nonprofit was charged on Friday with embezzling more than $200,000 via prepaid debit cards and using the money for her personal benefit. Susan Watson, 41, of Gastonia, N.C., was charged with wire fraud, which carries a maximum prison sentence of 20 years and $250,000 fine. She was […]

The Council for Advancement and Support of Education (CASE) and consulting firm Marts & Lundy are joining forces to transform the Survey of U.S. Educational Fundraising Campaigns into a global, online benchmarking tool called CampaignSource. The CASE–Marts & Lundy Global CampaignSource aims to provide education institutions broader and deeper insight about their fundraising campaigns. Following […]

Artificial Intelligence (AI) still has a way to go to make it into the mainstream for nonprofits, according results of a new survey. Some 15 percent of respondents at nonprofits report using AI in their advancement efforts but almost three-quarters of those surveyed said they’re still in the research phase or have no plans for […]

Sonal Shah will take a leave of absence from the Beeck Center for Social Impact & Innovation at Georgetown University, to become national policy director for Pete Buttigieg presidential campaign. She is the founding executive director of the 5-year-old institution. The news has broke! As @SonalRShah embarks on her journey with @PeteButtigieg, we are excited […]

Nonprofit marketers have a tough road ahead of them, but well-supported marketing teams can be key revenue drivers for organizations. That’s the message of Salesforce.org’s Fundamentals of Marketing and Engagement at Nonprofit Organizations report.  Salesforce.org, the Nonprofit Cloud developer, surveyed 404 nonprofit marketing professionals from organizations in the US (n=201) and the UK (n=203). The […]

The average salary for a fundraiser jumped almost 8 percent last year, with nearly half of those surveyed seeing increases of 1 to 3 percent, according to a new survey. Despite the growth, a third of the almost 3,600 respondents said they were dissatisfied or very dissatisfied with their compensation and benefits package. The 2019 […]

Attorneys general from three Northeastern states impacted by the $10,000 cap on federal deductions for state and local taxes (SALT) have filed suit against the Internal Revenue Service (IRS). The lawsuit, filed today in the U.S. District Court for the Southern District of New York, “challenges an IRS final rule that undermines state and local […]

Giving USA estimated that charitable giving in the United States was $427.71 billion overall in 2018, a less-than-1-percent increase over the $424.74 billion for 2017, according to preliminary estimates from “Giving USA 2019: The Annual Report on Philanthropy for the Year 2018,” released last month. Adjusted for inflation, giving was actually down 1.7 percent over the […]