There’s no denying that this isn’t your father’s Corporate America. Since Don Draper’s day, workplaces have become more casual, more connected, more innovative, and more flexible. But have they become fun? Maybe so, or at least, that’s what the latest crop of employees hope to find when they settle into their new environment.
According to a recent report from Accenture, 60 percent of Class of 2015 graduates said they would take a pay cut to work where there is a “positive social atmosphere.”
“Most employers don’t actually need to see the results of a study to know that a positive, even fun, company culture is a deciding factor for young people who are entering the job market,” according to Michael Houlihan, co-author along with Bonnie Harvey of The Entrepreneurial Culture: 23 Ways to Engage and Empower Your People and The New York Times bestseller The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand.
“And since Millennials now account for the largest share of the U.S. work force, those employers had better take this generation’s expectations seriously — even if they themselves are members of the ‘it’s called work for a reason’ camp,” according to Houlihan.
Don’t worry, assures Houlihan, you won’t have to put in a basketball court or bowling alley. And, injecting a little more fun into your organization will benefit everyone.
“It’s a myth that productivity improves when company cultures are rigid, serious, and businesslike,” Harvey notes. “The reality is, productivity improves when people enjoy being at work and enjoy the work they’re doing, regardless of the decade in which they were born.”
In The Entrepreneurial Culture, Houlihan and Harvey, who founded Barefoot Wine, share the methods and tactics they used to make their brand so successful. (And yes, that included proactively making their company an enjoyable place to work.) Here, they share six components of a positive company culture:
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