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Donor Connexx – Philanthropic Contributors Masterfile is a multi-sourced database of charitable giving transactions enriched with key demographic data. By using critical selection criteria such as donation date or amount and category of organization targeted for contribution, mailers can fine tune their segmentation by adding demographic elements such as age and income to enrich performance. Contact Mary Louie 914-925-2470.

 
 
 
 
            
 
Branding Your NPO’s Biggest Dreams
 
National Harbor, Md. -- “I have a plan,” Martin Luther King Jr. declared from the steps of the Lincoln Memorial following the March on Washington in 1963. No, that’s not right. He said: “Team MLK is the seventh most powerful brand in advocacy.” No, that’s also incorrect. Maybe it was “we’ve empowered people to transform lives.” That’s not correct, either.
 
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Check out NPT's NEW Video Series on NeuroFundraising!  Click here to learn more.

 
 
 
 
            
 
Paid Social: Blowing Up The Basics 
 
When it comes to social network advertising, Facebook and Instagram are leading the pack, accounting for 68 percent of social network revenue in 2016 (a whopping $22 billion). But social marketing is always in flux, so it’s vital that fundraisers engage strategically and dynamically. Here are some of their key takeaways for optimizing paid Facebook and Instagram to maximize revenue:
 
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Join us for our FREE WEBINAR: The Collaborative Nonprofit: Building Better Relationships Between Fundraising and Finance, Presented by Abila 

 
 
 
 
    
 
Capturing the Hearts & Minds of Hispanic Donors
 
The U.S. Hispanic marketplace is no longer emerging. It has emerged. Fundraisers at charitable organizations desiring to build a healthy future must effectively engage with this valuable group of donors whose spending power is larger than all but a handful of countries’ annual gross domestic products (GDPs). Those were some of the insights of Kevin White, senior vice president of Russ Reid during a session titled “Capturing the Hearts & Minds of Hispanic Donors” at the Bridge to Integrated Marketing and Fundraising Conference being held in National Harbor, Md.
 
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"One of the TOP 7 places to find a Non Profit Job online " - Forbes
 
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Contact Darryl Canfield with questions, or for placement, @ 973-401-0202 x204 or by email at darryl@nptimes.com

 
 
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Inspire People to Tell Your Organization’s Story 
 
Unless you have been living under a rock for the past 10 years, you already know that storytelling is an important gizmo in your nonprofit toolbox. Communications, marketing and fundraising teams have become master storytellers. It’s time to turn the microphone around and let our die-hard fans become passionate spokespeople for our organizations.
 
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If you are interested in advertising via print, enewsletter, custom eBlast, or on our website, contact Darryl Canfield at darryl@nptimes.com

 
 
 
 
 
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