June 18, 2010

	vol. 6 ~ issue 8 ~ June 18, 2010

In This Issue...

Hiring Survey Shows Glimmer of Hope
Featured Job Posting
Upcoming NPTJobs Deadlines

Hiring Survey Shows Glimmer of Hope

Digital and direct marketers are planning a major ramp-up in hiring, according to Bernhart Associates, a national recruiting firm. Based on the latest results from over 200 participating firms, the digital and direct marketing employment report indicates 46% of the firms responding report they will add to staff this quarter.

But respondents also spoke out on the challenges of hiring and retaining talent in a difficult economy. "All of our major indicators are showing significant improvement," said Jerry Bernhart, principal of Bernhart Associates Executive Search, LLC. "As far as hiring goes, digital and direct marketers are back on a growth trajectory."

Highlights:

--46% of the respondents said they will add to staff during the first quarter of 2010, rebounding from 30% last quarter. The biggest hiring surge will be among suppliers, while marketers plan the least amount of new hiring. However, the percentage increase of those planning to add staff is a jump from last quarter's 30%.

Companies reporting Q1 hiring freezes plunged to 26%, compared with 45% in Q4.--The percentage of companies planning layoffs in Q1 dropped slightly to 7%. Not one agency or supplier who responded to the survey said it expected further layoffs.

--Among employers who imposed pay cuts last year, 37% said they plan to either partially or fully reinstate those reductions in 2010. Only 20% said pay cuts will remain in effect for this year, and 43% said they are unsure when salaries will be restored to previous levels.

Bernhart said that, while Q1 survey results clearly indicate that digital and direct marketing is outpacing the overall US economy in terms of recovering lost jobs, marketers continue to feel the economic strain.

"About half of the client-side marketers who participated in our first-quarter survey said they still have a hiring freeze. Hiring on the supplier side, by contrast, is on a fast track with more than 60% telling us they plan to add to head count this quarter. We haven't seen numbers in that range for more than two years."

On the agency side, Bernhart said 37% of survey respondents plan to add to headcount this quarter.

Association Executive Position

RACI seeks a collaborative individual to lead its 450 member, 6 staff organization and Multiple Listing Service (MLS). This individual will report to two separate boards of directors and lead both operations. Key duties are: 1) build cohesive relationships with members of 5 local associations with which it has recently merged; 2) maintain Association’s strong RPAC fundraising efforts; 3) identify and implement innovative programs and/or services to increase revenue; and 4) plan and provide leading edge education courses.
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