News & Articles
Think of and treat major donors as partners, not just checkbooks. When you get to know their interests and life circumstances, you can craft your asks to maximum effect. That’s one of the tips four development executives shared about major donor acquisition, cultivation and stewardship on a panel called “Success Stories: What Works, Lessons Learned” during Fundraising Day in New York 2012.
Three of Dayton, Ohio’s premier arts organizations have decided to sing in harmony after nearly two years of managerial rehearsals.
Nonprofits are always looking for new ways to improve their volunteer recruitment. The best way to do this, according to Susan J. Ellis, is to put yourself in the shoes of the volunteer.Ellis, president of Philadelphia, Pa.-based Energize, Inc., suggested visiting online registry sites to look for volunteer opportunities, putting you in the position of a volunteer looking for unpaid work. Doing this can reveal some very important information, such as:
All of this information will help you to better form your own volunteer recruitment program so that it accurately matches what applicants want.
- What’s your local competition? (Like it or not, other organizations are doing this too.);
- Conversely, what organizations do you know that want volunteers but are not listed online? Is this to your advantage or not?;
- What are organizations like yours asking volunteers to do? Might such tasks be valuable to your operation, too?;
- How flexible are the other assignments in terms of schedule, place(s) where the work has to be done, etc.?;
- How attractive does each position sound? How much detail does each listing provide?; and,
- Study the descriptions you’re posting or preparing to post. How do they compare? Will you be able to compete successfully?
Like other aspects of looking for work, there are a lot of things said about job interviews that aren’t exactly accurate. Identifying these myths are key to making the best impression possible to the hiring manager. Let’s take a look at four of the most common misconceptions:
- There’s a right answer to every question. Often times recruiters will ask you a tough question not to get a particular answer, but to see how well you address it. So don’t stress too much about coming up with the perfect answer.
- Keep your answers short. Don’t think that you have to cut short your answers because of time. As long as you are hitting relevant points in your answer, the employer will be more than happy to listen to what you have to say. Just be sure to stay on topic.
- Looks don’t matter. Recruiters will definitely take into consideration how well you are dressed for the interview. Make sure you are wearing the correct dress code when going in for an interview.
- Talent alone will get you the job. Employers definitely want to hire the most qualified candidate for the job, but there are other factors that play a role. An organization will probably want to make sure its new employee will fit in with the rest of the group, so personality can play a role in the decision.
The Global Fund to Fight AIDS, Tuberculosis, and Malaria (GFATM) is taking a new approach to solicitations by pitching its case directly to financiers.
Another day, another featured nonprofit job! Covenant House in Pennsylvania is looking to hire a new Fundraising Development Director to help bring additional funds into the organization.Working with the executive director, the chosen candidate will use various techniques to help raise the necessary resources to ensure the continued operation of the organization. This is an ideal position for those who have a solid background in fundraising and have the ability to motivate themselves.Successful applicants will have five years of fundraising/development experience. As for education, you should have a Bachelor’s degree in a related field and/or equivalent experience in resource development. Additional qualifications include:
Legendary fundraiser Kay Partney Lautman, who founded Lautman & Company 20 years ago, died Monday at Sunrise Assisted Living in Washington, D.C., after suffering from Alzheimer’s Disease for several years. She was 74.
Origins Recovery Centers (ORC), an addiction center located in South Padre Island, Tex., is looking to hire a Human Resources Manager.
When the United States Supreme Court ruled in the landmark Citizens United case two years ago, it opened the door for an influx of corporate money into elections. Most thought this would manifest itself in the form of so-called super PACs (Political Action Committees).While this has happened in some instances, a report in The New York Times indicates that many corporations are funneling their political donations through nonprofits so they are not subject to normal disclosure requirements. This allows businesses to push for a political agenda without being held accountable for it.In its review of corporate governance reports, tax returns of nonprofits, and regulatory filings, The New York Times uncovered many previously undisclosed donations to political nonprofits from corporations. For example, health insurance giant Aetna donated over $3 million last year to the American Action Network (AAN), a Republican-leaning organization that has spent millions of dollars attacking President Barack Obama’s health care law. This donation comes despite Aetna’s president publicly backing the legislation.Most of corporations’ donations went to organizations like AAN, which fall under Section 501(c)(4) of the tax code as “social welfare” organizations. Since they are not technically political organizations, they don’t have to disclose their donors to the Federal Election Committee (FEC), which makes them attractive to businesses. As scrutinized as super PAC spending is, they were outspent by 501(c)(4)s in the 2010 midterm elections.The Internal Revenue Service (IRS) has already revoked the tax-exempt status of one political nonprofit this year, leading to speculation as to whether the agency will act on some of the bigger groups such as AAN or the Democratic-leaning Priorities USA. Until such action is taken, however, it appears corporations will continue to use nonprofits to shield their donations.You can read the full story in The New York Times.
Religious donors are anything but a one-trick pony. As a study by The NonProfit Times and InfoGroup last year showed, these individuals will also give to a select number of secular groups as well as their favorite religious groups. In fact, they are almost three times as likely to donate to other groups than those who do not give to religious institutions.As with any strategy to reach new donors, one marketing strategy doesn’t fit all. This is especially true with religious donors. It’s one thing to just reach out to them; it’s another thing entirely to convince them that your cause aligns with their morals.In “Nonprofit Management 101,” Jennie Winton and Zach Hochstadt, two partners at Mission Minded, identified seven tactics you can follow to get religious groups to appeal on your behalf:
- Tactic 1: Identify local religious organizations;
- Tactic 2: Create a brochure that explains the benefits of supporting your nonprofit;
- Tactic 3: Mail an introductory letter and brochure about the nonprofit to each group;
- Tactic 4: Schedule and make follow-up phone calls;
- Tactic 5: Create introductory packets for organizations that agree to raise money for the nonprofit;
- Tactic 6: Create fundraising templates for religious institutions that agree to appeal for money on your behalf; and,
- Tactic 7: Follow up with all partners monthly.