How popular is #GivingTuesday? The average gift during the online giving phenomena was $101.60 in 2012, its first year. Last year, that number was up nearly 40 percent to $142.05. What will it be this year and, more importantly, will you be ready?
Even though #GivingTuesday will not begin again for another six months, it’s never too early to prepare. That’s why The NonProfit Times is partnering with Salsa Labs to present the free webinar #GivingTuesday: Plans That Work on July 17 at 2:00 p.m. EST. Hosted by Asha Curran — director of the Center for Innovation and Social Impact — and Christine Schaefer of Salsa, this one-hour event will give you step-by-step instructions on:
- How to integrate your #GivingTuesday campaign into your year-end campaign.
- How to attract new donors.
- What to do with existing donors.
- How to coordinate multi-channel promotions through email, Twitter, and other social media outlets.
For these reasons alone, #GivingTuesday: Plans That Work is a must-attend for any nonprofit manager who is looking into #GivingTuesday for the first time or is just looking to improve their results from the previous year. Register today for this free webinar!