FrontStream Acquires BiddingForGood

July 28, 2015       Mark Hrywna      

FrontStream Holdings, LLC, has acquired online auction and event management company BiddingForGood. Financial terms of the deal were not disclosed.

It’s the fifth company that the Reston, Va.-based fundraising and donor management firm has acquired in the past three years, previously buying:

BiddingForGood was founded in 2003 under the name cMarket.

The approximately 40 employees will remain in the firm’s Cambridge, Mass. office as FrontStream employees, according to FrontStream President and CEO Nina Vellayan. BiddingForGood’s previous CEO, CFO and head of sales left the company. Prior to this deal, FrontStream had a total of approximately 210 employees.

In March, the two firms collaborated on an integrated solution to organize, manage and executive online auction events and download item donations and purchases from auctions into FrontStream CRM.

In a news release announcing the deal on Monday, FrontStream said the move “is the latest in a series of strategic moves…and is consistent with their commitment to the development of a completely comprehensive platform for nonprofits and corporations.”

The acquisition of BiddingForGood “is the next step in the natural evolution of FrontStream’s platform, which takes a full-service approach to organizations that have philanthropic interests of any kind; from online and offline fundraising tools to integrated data management systems and marketing tools.”

The absorption of BiddingForGood “builds upon FrontStream’s commitment to connect the nonprofit and corporate sectors through the common thread of philanthropic endeavors,” the company said.

“FrontStream has a demonstrated commitment to develop the world’s most diverse, innovative, and efficient suite of integrated tools serving the charitable and business sectors and we realized some time ago that a single-point solution would never adequately meet that need; this expansion is part of our progression as a more holistic provider,” Vellayan said.