The time to experiment or test a radically new brand is not during your nonprofit’s year-end fundraising campaign. Peter Genuardi makes the analogy to a marathon runner: On race day, you don’t try something new — whether new sneakers or a new food.
Everyone considers the traditional subjects of insurance: property damage, workplace injuries, employee dishonesty and management liability.
One type of retirement plan that is popular with many nonprofits is the 403(b) plan.
If you build it they will come — unless they don’t.
It’s OK for nonprofits to draw upon their reserves. It’s not uncommon but it’s also important for organizations to think about implementing a reserves policy long before they tap their rainy day fund.
Americans have been a very litigious people for a very long time (and if you disagree, papers are on their way to you). The use of social media has exponentially increased both knowledge among employees and willingness to do more than gripe around the water cooler (if there is one) or at the unemployment office.
Many executives find that smaller groups can help expedite the work of larger groups. This desire to get things done can also manifest itself in the use of executive sessions, meetings typically held at the conclusion of business from a regular board meeting.
1-800-SAVE-BAY. Easy to remember, but some people wanted the Chesapeake Bay Foundation to print it in their direct mail materials as 1-800-729-3229. No problem, said Direct Marketing Manager Danielle Green, except the number was misprinted by one digit. Even worse, the wrong number directed donors to an – ahem — “adult conversations” line.
Social media has changed the game when it comes to communicating about your organization. Not only can supporters talk about your nonprofit on their own, but your employees also have free reign to these social networks.
Cause marketing arrangements between nonprofits and for-profits have a history of providing benefits to both parties, but they also have a history of problems when there is a lack of clarity about each entity’s responsibilities and expectations.
Current Print Edition
October 15, 2014Table Of Contents
Vol 28 No. 12
In The News