Americans have been a very litigious people for a very long time (and if you disagree, papers are on their way to you). The use of social media has exponentially increased both knowledge among employees and willingness to do more than gripe around the water cooler (if there is one) or at the unemployment office.
Many executives find that smaller groups can help expedite the work of larger groups. This desire to get things done can also manifest itself in the use of executive sessions, meetings typically held at the conclusion of business from a regular board meeting.
1-800-SAVE-BAY. Easy to remember, but some people wanted the Chesapeake Bay Foundation to print it in their direct mail materials as 1-800-729-3229. No problem, said Direct Marketing Manager Danielle Green, except the number was misprinted by one digit. Even worse, the wrong number directed donors to an – ahem — “adult conversations” line.
Social media has changed the game when it comes to communicating about your organization. Not only can supporters talk about your nonprofit on their own, but your employees also have free reign to these social networks.
Cause marketing arrangements between nonprofits and for-profits have a history of providing benefits to both parties, but they also have a history of problems when there is a lack of clarity about each entity’s responsibilities and expectations.
The volunteer committee model is broken, said Peggy Hoffman and Elizabeth Weaver Engel during the recent Bridge to Integrated Marketing and Fundraising Conference in Oxon Hill, Md.
Nonprofit managers are well aware of the need to minimize risk, but often they do not know how to do that.
Nonprofit organizations have had to innovative and flexible in tough economic times, and that is no less true in the area of compensation, especially for the top positions. Even in the executive offices, doing more with less has been a recurring theme.
Sometimes a grant award will be smaller than the amount you requested. “It’s not unusual to receive the award notice without an explanation for the reduced amount or a request for a revised budget,” said Barbara Floersch, executive director of The Grantsmanship Center in Los Angeles.
Social media is not just for selfies and pictures of food. While many organizations report little success fundraising on social media, some platforms can help you research prospects and build relationships.