How would your fundraising efforts change if you could see into the future? Though not armed with a crystal ball, James M. Dale, vice president of development at Pomona Valley Hospital Medical Center Foundation in Pomona, Calif., and Thom J. Sloan, executive director of the Children’s Cancer Therapy Development Institute in Beaverton, Ore., identified three trends to look for during their workshop “The Intersection of Philanthropy, Marketing and Business Development” at the recent Association of Healthcare Philanthropy Conference.
Just as a disaster requires a rapid response from people providing medical services, so does disaster require rapid response from nonprofits that provide disaster relief.
When considering organizational risk, nonprofit leaders are tasked with looking forward while also tracing the past. With a sound perspective of the past important to informing the future, risk reporting becomes a valuable tool for organizations.
When constantly scanning for potential risk at every turn, it is sometimes easy to miss the ones right under your nose.
After putting in a good deal of effort to identify and engage donors, the last thing fundraisers need is to miss out on continued giving opportunities due to stewardship slip ups.
Like an attack of zombies, an examination by the Internal Revenue Service (IRS) can be handled best if the organization has an idea of what is coming. This does not mean that anyone at a nonprofit should take the same steps as one would take to deal with zombies.
The average tenure of a major gifts officer in the philanthropic sector is 16 months, according to the Philanthropy Leadership Council. With the expense in time, money and missed opportunity associated with turnover, organizations have a number of reasons for wanting to keep quality officers onboard.
Even when people want to help nonprofits do the good work they do, both the donor and recipient can encounter complications with taxes. This is especially true when the donation is not just cash but something more complicated, such as a charitable gift annuity (CGA).
“Darling, I just wanted to tell you that …”
While fundraising is often a game of hitting singles and doubles, development staffs sometimes look to gear up for a homerun through a major gifts program.
Current Print Edition
November 1, 2015Table Of Contents
Vol. 29, No. 13
In The News