Older prospects can be attractive to nonprofit fundraisers for many reasons. As they near the end of life, those prospects might start thinking about leaving a mark. They could have seen loved ones who suffered in a variety of ways. They might not want to leave any money to their ungrateful progeny.
Having a case is the summation of mission, vision and execution that helps an organization reach out to donors and receive support from them. Or, as consultant Tom Ahern said during the Association of Fundraising Professionals’ annual international conference, an organization’s case is the answer to three predictable questions. That’s it.
A partnership between a corporation and a nonprofit entity, such as a college, will only provide benefit if it proves to be mutually advantageous. Both entities need to be aware of that.
Whether to assist long-range operations or implement a one-time effort, auxiliary groups can prove to be a big help to nonprofits, often easing the burden of staff or boards of directors and often helping with fundraising.
The departure of an organization’s founder or a chief executive who has become strongly identified with the organization or even the mission can be a traumatic one for any nonprofit. Even now, many organizations are facing the prospect of losing individuals who have provided leadership for a long time.
Direct mail is dead. Unless it isn’t.
Monthly giving programs can work very well in fundraising, but many organizations are struggling to draw any funds and don’t always have the resources to develop monthly donations.
We hear a lot about outcomes and the need to include data in funding proposals. This is undeniably true. Increasingly, funders are giving to high-performing, high-impact organizations that have outcome data to back up their claims of success.
Life offers many challenges and complexities. So, then, does the nonprofit sector in its effort to deal with what life presents. So, then, does the risk that nonprofits face in what they do.
Refusals. Being cut off in the middle of a conversation/phone call. Insults. And, with all that, pressure from above to show even better results.
Current Print Edition
May 1, 2015Table Of Contents
Volume 29 No. 6
In The News