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Management Tips

  • 8 reasons there’s a multi-channel convergence

    By The NonProfit Times — May 10, 2011

    Everyone has an opinion about silos. Farmers need them, livestock love them (or at least what’s in them), and business and nonprofit professionals tend to think they can be either useful or counterproductive.

  • 7 reasons to target younger donors

    By The NonProfit Times — May 9, 2011

    It is quite understandable to equate planned giving with wills and thus with older people. Speaking during the Association of Fundraising Professionals’ international conference, Larry Stelter of The Stelter Company said such thinking might not be such a good idea any more.

  • 3 ideas for enhancing the online giving experience

    By The NonProfit Times — May 9, 2011

    Creating an effortless online experience can enhance your donor’s overall experience with your organization, according to Bridget L. Brandt, senior marketing manager at Sage Software in Austin, Texas.

  • 57 channels and nothin’ on

    By The NonProfit Times — May 9, 2011

    Direct mail or email. Direct response television or YouTube. Twitter or Facebook. The number of channels to reach donors is growing, but it’s still all about clear communication, according to Geoff Peters, president and CEO of CDR Fundraising Group in Bowie, Md.

  • 9 keys to a sustainer program

    By The NonProfit Times — May 9, 2011

    Sustainer programs are becoming ever more popular in the nonprofit sector.

  • Auctions can create predictable revenue stream

    By The NonProfit Times — May 9, 2011

    Think an auction would be a great fundraising event that sponsors and donors would both appreciate? There is a lot of work involved, but an auction could create a predictable revenue stream, according to Jay Fiske, CEO and co-founder of MaestroSoft, Inc., in Bellevue, Wash.

  • Multichannel control wins despite lack of cash

    By The NonProfit Times — May 9, 2011

    You tell them: We want your opinion, or Write to your representative. Oh, and by the way, you can send a contribution too?

  • 5 thoughts on strategic plans

    By The NonProfit Times — May 9, 2011

    A strategic plan shouldn’t be a static piece of paper with lofty goals that will never be fulfilled by your parish. A strategic plan should give some direction to the vision you have for your organization, according to Theresa Shubeck, executive vice president of Ruotolo Associates Inc., in Cresskill, N.J.

  • 6 reasons a national deal can work

    By The NonProfit Times — May 9, 2011

    Nothing succeeds like success, and leaders in the nonprofit sector have come to see that there are often models that can be followed in achieving mission and fundraising success.

  • 3 ways to make a bad impression

    By The NonProfit Times — May 9, 2011

    The current economy has forced many people to cut down in their lives — staying away from luxury items and taking it back to basics, according to Jay Fiske, CEO and co-founder of MaestroSoft, Inc., in Bellevue, Wash.

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