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Management Tips

  • Be careful when issuing a catalog

    By The NonProfit Times — May 13, 2011

    The great thing about merchandise catalogs is that everything looks great in them. It’s when they are worn, hung on the wall or given as gifts that the items start to look bad.

  • Important advice for picking a partner

    By The NonProfit Times — May 13, 2011

    Is a nonprofit partnership a chance for organizations to expand its mission and accomplish more, or is it nothing more than a fall into mutual recrimination and failure? Let’s face it. Partnerships have resulted in both, despite everyone’s best intentions.

  • Getting your board to get your message out

    By The NonProfit Times — May 13, 2011

    One of the overlooked possibilities for board contribution to an organization is that of marketing.

  • Do you have your stop-watch handy?

    By The NonProfit Times — May 13, 2011

    Some studies show you have less than one minute to convince an online reader that your piece is worth reading, according to Roger Burks, senior writer at Portland-Ore.-based Mercy Corps.

  • 4 things you can learn from the Obama campaign

    By The NonProfit Times — May 13, 2011

    The numbers are staggering: more than four million individual donors and more than $500 million raised online. If Barack Obama can raise that much money online, why can’t your nonprofit?

  • DMANF Advisory Council picks new chairman, members

    By The NonProfit Times — May 13, 2011

    The Direct Marking Association Nonprofit Federation (DMANF) announced new members to its advisory council, who take over July 1.

  • 6 steps to creating mid-level donor clubs

    By The NonProfit Times — May 13, 2011

    Some nonprofits reserve places in giving clubs for some of their grand-slam donors. But nonprofits might want to start thinking about a mid-level donor club. These donors many not hit the ball out of the park with gift amounts, but they always try to make a hit.

  • Web apps that can bring in money

    By The NonProfit Times — May 13, 2011

    Some organizations use Google Grants AdWords as a tool to drive potentially interested users to their Web site. Google Analytics is a free Web analytics program that helps organization evaluate their site. Use them together and your organization can maximize your Web site’s performance, according to Kristie Ferketich, Google Grants senior strategist.

  • Outreach needs someone on both sides

    By The NonProfit Times — May 13, 2011

    Listen and learn. It might sound like a phrase you tell a toddler, but really it’s an effective strategy that some nonprofits fail to consider in an outreach process, according to Michael Hoffman, CEO of Chicago-based See3 Communications.

  • 4 ways to keep Web visitors

    By The NonProfit Times — May 13, 2011

    You finally scored a Web site visitor. But how do you prevent that visitor from clicking away? John Kenyon, nonprofit technology consultant and educator, explained how to create an effective Web site at NTEN’s 2009 Nonprofit Technology Conference.

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