Management Tips

It’s About Branding, Not Clicking

February 12, 2014       The NonProfit Times      

The click is dead. Long live brand awareness. “I don’t give a (expletive) about clicks. I just want to sell cars.” Those were the words of a vice president at Toyota, as relayed by Daniel McCallum, a Westminster, Colo.-based account manager at data analytics firm Datalogix.

What, exactly, is good stewardship?

February 11, 2014       The NonProfit Times      

What is that thing called stewardship? Many people would have trouble defining it, even if they have a pretty good idea of what it is.

6 federal grant myths busted

February 11, 2014       The NonProfit Times      

Do you think the federal budget cuts mean you can kiss the hope of a federal grant goodbye? You’re not alone, but you’re also wrong. Dr. M. Linda Wastyn, president of Davenport, Iowa’s Wastyn and Associates, and Robert Bradner, a partner at law firm Holland and Knight in Washington, D.C., busted that myth and others during the recent Grant Professionals Association National Conference in Baltimore, Md.

5 steps of asking

February 11, 2014       The NonProfit Times      

Like most endeavors, asking potential donors for money can be difficult, But, during the National Catholic Development Conference last fall, Brian Saber, president of Asking Matters, said that asking can be approached in five steps, with the person doing the asking being mindful at each step about his/her personality type or asking style.

Ode to the clairvoyant board

February 10, 2014       The NonProfit Times      

No one expects nonprofit board members to predict the future, but planning is a vital part of their job.

User-generated content: 14 ways not to screw up

February 10, 2014       The NonProfit Times      

Nonprofits have found that allowing user-generated content can be very helpful as a way to spread the word and to fundraise. Such a step, as with any involving the Internet, can also carry risks.

Exercising executive financial leadership

February 10, 2014       The NonProfit Times      

Nonprofit executives face so many challenges that a typical day can be yet another decision of which chainsaws to juggle and which to leave aside. It can be tempting to overlook that chainsaw of financial management.

Perfecting the letter of inquiry

February 4, 2014       The NonProfit Times      

A letter of inquiry (LOI) is the first chance to make a good impression on a funder, so take the time to get it right. “Make your LOI clear and energetic,” according to Holly Thompson, contributing editor for The Grantsmanship Center in Los Angeles. “You don’t have a lot of room to make your case, so make every sentence count.”

Develop tools for development training

February 4, 2014       The NonProfit Times      

Motivating volunteers can be as important as motivating paid staff. And, it’s not just executives who are responsible but staff members can help, too.

Grow the active donor base

February 4, 2014       The NonProfit Times      

More is good, and more more is better. And, more, more, more is even better.