Political pundit Eleanor Clift starts a Web-only column for The NonProfit Times, which will appear monthly through the November presidential election. A Newsweek columnist, book author and television commentator on The McLaughlin Group and numerous other programs, she’ll talk to Washington, D.C., insiders to let nonprofit managers know what to expect on important issues.
I will never forget the first fundraising conference I ever attended. It was energizing to be surrounded by hundreds of passionate fundraisers from a wide range of nonprofit groups who were eager to share their successes and failures. The experience convinced me that this was a profession where I could spend my career learning and growing while helping a great cause.
The anonymous blogger “a fundraiser,” blew like the wind through the NTEN conference in New Orleans last week. Here’s a report.
Staffing the information technology (IT) function is frequently a challenge for nonprofit organizations. Financial resources are typically limited and hiring managers often feel overwhelmed and under-educated when it comes to IT. Determining where IT should fit into the organization, how many IT staff people are needed and what those people should be spending their time doing can be difficult decisions.
To make your organization’s simple HTML e-newsletter appear (relatively) alike across platforms, one tip from the experts: code like it’s 1999. This means:
- Decide which email clients are a priority. One expert prioritizes Outlook, Thunderbird, Yahoo, Gmail and Hotmail, and recommends against prioritizing Lotus unless your organization uses it (“It’s a pain in the neck to standardize.”). Set up email accounts with each of the email clients to test your email.
- Also for seamlessness, use tables for layout, not cascading style sheets, or CSS. Many email clients don’t understand CSS.
- Again, don’t depend on CSS. Use inline styles. This means going back to the old-school style of formatting: putting tags for color, font, decoration, margins, etc., directly on links, paragraphs and images. (Example: a style=”text-decoration:none; color:#00ff00; font:Arial”.) According to one expert, you can put styles into the header, but make sure to define them in the body of the email as well.
As nonprofit managers have learned, an organization does not operate simply in a world of organization and constituent. Current events can play a huge role in the operation of any nonprofit, from the smallest to the largest.
By now, the term “branding” is ingrained into the consciousness of everyone in the nonprofit/philanthropic sector. Despite this widespread awareness, there is a lack of understanding about just what a brand is and what it does.
NPTimes has a new editorial section! Visit us every two weeks to check out our latest web-only content including articles from Don’t Tell The Donor and many others. Click Here to go to NPT’s Web Exclusives. Below is a taste of the latest article from Don’t Tell The Donor featured on our site.
Staffing information technology positions at nonprofits is not easy and it can be very expensive. The NonProfit Times and NTEN, the nonprofit technology network, teamed up to find out the state of the nonprofit IT sector from more than 1,000 organizations. Small organizations continue to struggle. The average tenure of an IT profession is slightly more than four years. Read the report at: http://www.nptimes.com/webex.html#nten
With a little imagination and a bit of a potty mouth, it shouldn’t be too hard to think of what the “Seven Dirty Words” might be in George Carlin’s infamous 197s stand-up comedy routine.
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August 1, 2015Table Of Contents
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