NPT Blog

8 Steps To A Quality Donor Appeal

February 20, 2019       The NonProfit Times       105       0

Modern technology and communication trends make it easier to share information. That might make it easier for your organization to reach out to a wide number of potential supporters, but it also makes it just as easy for other charities to chime in. As donors are met with compelling requests for support from every which way, what is your organization doing to ensure that its message is not just white noise?

The Unconscious Donor: Getting People To React

February 15, 2019       Paul Clolery       105       0

Emotion is an unconscious process making 95 percent of decisions really not conscious to an individual. The brain processes 11 million bits of unconscious information per second and just 40 bits per second of conscious decision-making.

Fidelity Charitable Distributions Surpass $5.2 Billion

February 14, 2019       Mark Hrywna       105       0

A record $5.2 billion was granted via donor-advised accounts at Fidelity Charitable last year, up 17 percent from 2017.

Nonprofits Lost Donors, Half Squeezed Out Financial Gain

February 4, 2019       The NonProfit Times       105       0

Slightly more than half of the Association of Fundraising Professionals (AFP) members who responded to a poll said that they raised more money during 2018 than 2017. Those respondents also reported fewer donors, which might be an ominous sign for later this month when the major donation processing firms release results.

A Baker’s Dozen Ways To Keep Donors

January 29, 2019       The NonProfit Times       105       0

A Baker’s Dozen is 13 doughnuts. That doesn’t have to be an unlucky number. In fact, that extra bakery delight might actually be pretty lucky depending on the staff’s hunger level.

Can Investors And Donors Co-Exist While Nonprofits Thrive?

January 26, 2019       The NonProfit Times       105       0

Access to capital has always been one of the social sector’s primarily challenges. Lindsay Beck and Catarina Schwab believe they’ve come up with a way to address that shortcoming, unveiling the first product in which a financial return might be earned through an investment in a nonprofit.

Online Giving To Schools Jumped in 2018

January 18, 2019       Mark Hrywna       105       0

Schools raised 27 percent more money online last year than they did in 2017, driven by more donors and higher giving, particularly via mobile devices, according to a new report from GiveCampus.

Taking Donors To The Action Ups Gifts

January 15, 2019       The NonProfit Times       105       0

As community foundations take on the position of community educator and partner of peer organizations, several United Way affiliates have assumed similar roles. The Heart of West Michigan United Way in Grand Rapids initially started bus tours to orient new board members, according to Maribeth Groen, marketing manager. As staff began participating, the idea came about to use the tours to engage donors.

#GivingTuesday Revenue Gains

January 14, 2019       Mark Hrywna       105       0

If your inbox was overflowing with email messages on #GivingTuesday, you weren’t alone. The seventh annual global day of giving, held on the Tuesday after Thanksgiving, has become the kick off to the annual holiday giving season, and email seemed to the channel of choice for solicitations.

Index Shows Gains For Half Of Tracked Charities

January 3, 2019       Mark Hrywna       105       0

Online giving among small organizations jumped more than 7 percent, for the three months ending in November, among more modest gains throughout the latest Blackbaud Index, released yesterday.

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